In this week's episode of Scratch, Eric Fulwiler is joined by Rand Fishkin, CEO of SparkToro! Many of you will have heard of Rand, he founded SEOMoz back in 2003 as a blog, and he also founded a business around it in 2008. He has also written a book called 'Lost and Founder'. This conversation revolves around marketing, but we also cover all things about being an entrepreneur - working smart and not hard, mental health and building teams. This is a great listen, tune in!
Scratch is a production of Rival, a marketing innovation consultancy that develops strategies and capabilities that help businesses grow faster. Today's episode was produced by Leanne Kilroy and hosted by Eric Fulwiler.
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